PHP Optimized URL Parsing for Better Search Engine Results in Database Driven Web Sites
Intended Audience
It is not a big secret that search engines and directories can be one of the most effective ways of acquiring new visitors to your web site. Learning how these systems work and building a site that is more “search engine friendly” will increase the traffic to your web site and give your site the advantage over your competitors.
If you have the desire to improve your overall ranking within search engines and directories, a process also known as Search Engine Optimization (SEO), then this document on Optimized URL Parsing for Better Search Engine Results is for you.
The Problem - If you have ever built a dynamically driven web site before, a site which passes parameters in the URL such as www.example.com?name=value where ?name=value represent the parameter-name and its related parameter-value then you may know that most search engine algorithms usually ignore the search parameters in these URLs and worst case the whole page itself. This is not good especially when there is “good relevant information” that would have improved your ranking within a search engine.
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